REVENUE
Esports is set to generate $1.38 billion in revenue this year.
AUDIENCE
The worldwide audience hit 532 million this year and is projected to reach 640 million viewers by 2025.
ENGAGEMENT
In Q3 2022, over 5.7 billion hours of gaming were watched on Twitch and 1.2 billion hours were watched on YouTube Gaming Live worldwide.
PURCHASING
41% of gamers purchased from a company after seeing the brand sponsor a game, streamer, or gaming event.
REVENUE
The gaming market will be worth $200 billion in 2023 with a projected CAGR of 12% between 2020-2025
AUDIENCE
In 2022, there were over 3 billion video gamers worldwide and over 100 billion hours of games played on PC and consoles.
ENGAGEMENT
62% of PC and console players said that socializing with other players is important.
PURCHASING
66% of PC and console players spent money on video games in the past 6 months and 17% of those players spend $25 or more per month.
REVENUE
The motorsports industry has a CAGR of 10.2% between 2022-2027 and is projected to reach $12.9 billion by 2027.
AUDIENCE
F1 cumulative worldwide TV viewership grew to 1.54B in 2022 with a 28% viewership per race increase in the U.S. from 2021 to 2022.
ENGAGEMENT
Trust in Advertising Study showed that 81% of global respondents trust brand sponsorships at sporting events.
PURCHASING
Sponsorships drove an average 10% lift in purchase intent among the fan base.
DHL
Diageo
FedEx
GSK
LEGO
Nike
Red Bull
Subway
Unilever
VISA
F1
Formula E
IMSA
IndyCar
Jeff Gordon
NASA
NASCAR
NHRA
SCCA
SRO Motorsports Group
Activision
Apple
GameStop
Google
Hisense
iRacing
Lenovo
Meta
Microsoft
Verizon
America’s Cup
FIFA
Kentucky Derby
NBA
NFL
NHL
PBR
UFC
USA Olympics
WPT
Castrol
Chevrolet
Ford
Jaguar
Mazda
McLaren
Michelin
Nissan
Porsche
Toyo Tires
Amazon
CBS Sports
Discovery Channel
DreamWorks
ESPN
FS1
Jay Leno’s Garage
LIVE with Kelly and Ryan
MARVEL
Oprah
We are opening accessing to real-world motorsports through gaming and launching a powerful new e2Real sports, entertainment, and media brand. We are committed to aligning with partners excited with our mission and supporting activations that amplify and accelerate their business impacts and results.
Check out all of our videos and livestreams on the official Racing Prodigy YouTube channel!